goTenna Series B fuels vision to make local communication possible anywhere on the planet



Founded in 2012 with the small goal of enabling
connectivity-free communication, goTenna has ballooned to
over 23 employees and delivered real hardware to market in the
process. Today the startup is adding another $7.5 million to
its coffers in the form of a Series B led by Union Square Ventures.

goTenna’s full suite of products effectively convert phones
into walkie-talkies, allowing them to communicate with other
local goTenna equipped phones. The Brooklyn-based startup is
targeting both consumers and enterprises, but the later is
where they are most poised to shine going forward. An
alternative communications network is cool for a weekend
expedition, but mission critical for governments and other
emergency response teams.

goTenna team at REI

Team goTenna at REI

With just $16.8 million in total financing, including today’s
round, the startup has been able to develop three
products — goTenna,
goTenna Mesh
and
goTenna Pro
. The first of these serves the aforementioned
U.S. consumer population, while Mesh benefits both
domestic and international users and Pro supports
the public safety and enterprise communities. goTenna
Mesh is set to ship late this spring while the goTenna Pro
suite will ship later in the fall/winter.

Though goTenna is a hardware startup at heart, it has been
making efforts to diversify its revenue stream. Last fall, it
launched its services-based business called goTenna Plus. That
service unlocks offline mapping, read receipts and location
tracking, among other things.

Beyond services, goTenna will also need to execute in
international markets. In a phone interview, CEO Daniela
Perdomo told me that operating at-scale internationally will
mean building out its supply chain without sacrificing
responsiveness.

“We have been in R&D mode for a long time,” Perdomo says.
“We sold million of dollars worth of product organically
and we continue to be an R&D organization.”

Perdomo, who doesn’t enjoy fundraising, took a fairly
traditional approach to it — aiming to raise 50 percent
more money than she thought the company needed for the next 18
to 24 months.  Perdomo was also quick to highlight her
belief that the startup is on a clear path to being
self-sustaining.

Today’s Series B also included participation from existing
goTenna investors including  Walden Venture Capital,
MentorTech Ventures,
Bloomberg Beta, BBG Ventures,
and Collaborative Fund,


Featured Image: gotenna.com


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goTenna Series B fuels vision to make local communication possible anywhere on the planet

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